{"id":929,"date":"2023-01-12T21:30:31","date_gmt":"2023-01-12T21:30:31","guid":{"rendered":"http:\/\/scandinavianbusiness.dk\/?p=929"},"modified":"2023-01-12T21:56:46","modified_gmt":"2023-01-12T21:56:46","slug":"skorstensgaard-fortsaetter-med-at-presse-priserne-i-en-inflationstid","status":"publish","type":"post","link":"https:\/\/scandinavianbusiness.dk\/index.php\/2023\/01\/12\/skorstensgaard-fortsaetter-med-at-presse-priserne-i-en-inflationstid\/","title":{"rendered":"Skorstensgaard forts\u00e6tter med at presse priserne i en inflationstid"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Januar er prisbaskerm\u00e5neden \u2013 den m\u00e5ned, hvor pris er et ord man h\u00f8rer alle vegne. Efter den dyre december-julem\u00e5ned, jagter forbrugerne de laveste priser. Is\u00e6r i \u00e5r, hvor inflationen betyder, at priserne er steget til uh\u00f8rte h\u00f8jder. Mange virksomheder bruger prismatchingstrategier til at tiltr\u00e6kke forbrugerne \u2013 men strategierne betyder ikke altid lavere priser.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/via.ritzau.dk\/data\/images\/00738\/366cd2e2-bdf9-4d44-8da9-b168c1cccc51-w_720.jpeg\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Prismatch<\/em>&nbsp;og&nbsp;<em>prisgaranti<\/em>&nbsp;er de mest brugte termer inden for kategorien prismatching, hvor form\u00e5let er at tilbyde forbrugerne de mest fordelagtige priser p\u00e5 markedet. De to begreber kan dog ogs\u00e5 forvirre mere, end de gavner, og ofte ser man ogs\u00e5 selve virksomhederne forveksle dem&nbsp;med hinanden. Derudover er det usikkert, om de nu ogs\u00e5 altid medf\u00f8rer lave priser.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Prismatching kan ende ud i h\u00f8jere priser<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I en skrivelse fra 2018 p\u00e5peger Konkurrence- og Forbrugerstyrelsen, at matchingstrategierne faktisk kan g\u00e5 hen og g\u00f8re priserne endnu dyrere for forbrugerne. De kommer blandt andet med f\u00f8lgende udsagn:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201dN\u00e5r en virksomhed matcher den laveste pris blandt en r\u00e6kke konkurrenter, enten automatisk eller ved at kunden g\u00f8r opm\u00e6rksom p\u00e5 konkurrentens pris, kan det mindske konkurrenternes incitament til at s\u00e6nke prisen. Derudover kan matchingstrategierne i visse tilf\u00e6lde give en fejlagtig opfattelse af, at butikken har lave priser. Det kan betyde, at man betaler mere end n\u00f8dvendigt for en vare.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tilbudsj\u00e6gerne b\u00f8r derfor v\u00e6re varsomme, n\u00e5r de handler ind efter prismatch. Hos autov\u00e6rkstedsk\u00e6den Skorstensgaard, der selv tilbyder bilejere at f\u00e5 matchet v\u00e6rkstedsregningen i forhold til m\u00e6rkev\u00e6rkstedernes priser, har man opdaget denne udfordring. De tilbyder derfor udover prismatch ogs\u00e5 op til 40%&nbsp;<em>prispres<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Skorstensgaard: Prispres er gunstigst<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Som et alternativ til de to strategier prismatch og prisgaranti, tilbyder v\u00e6rkstedsk\u00e6den Skorstensgaard konceptet&nbsp;<em>Op til 40%<\/em>&nbsp;<em>PrisPres<\/em>&nbsp;p\u00e5 et tilbud fra et m\u00e6rkev\u00e6rksted, ogs\u00e5 kaldet autoriserede v\u00e6rksteder. Skorstensgaard har netop valgt denne prisstrategi for at sikre kunderne en lavere pris, end den de kan f\u00e5 med et prismatch. Med konceptet&nbsp;<em>PrisPres<\/em>&nbsp;presser v\u00e6rkstedsk\u00e6den den pris, kunden har f\u00e5et tilbudt p\u00e5 et m\u00e6rkev\u00e6rksted med henholdsvis 40% og 20%.*<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8211;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Med prispres kan vi tilbyde de danske bilejere den nok mest fordelagtige pris p\u00e5 bilservice og reparationer i forhold til m\u00e6rkev\u00e6rkstederne. Is\u00e6r her under krisen kan det v\u00e6re en rigtig kedelig oplevelse at st\u00e5 med en bil, der kr\u00e6ver en tur forbi mekanikeren. S\u00e5 der har vi en klar fordel sammenlignet med vores konkollegaer, fort\u00e6ller medejer og grundl\u00e6gger Anders Skorstensgaard.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Derfor kan det siges, at prispres uden tvivl er den strategi, hvor forbrugerne kan hente de st\u00f8rste besparelser. Her kan de nemlig v\u00e6re sikre p\u00e5 at f\u00e5 en lavere pris end p\u00e5 autoriserede v\u00e6rksteder, fordi prisen p\u00e5 en given vare eller service ikke blot bliver matchet med konkurrenternes, men den bliver ogs\u00e5 presset yderligere ned.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">*Som med alle prismatchingstrategier g\u00e6lder der ogs\u00e5 nogle vilk\u00e5r for Skorstensgaards&nbsp;<em>Op til 40% PrisPres<\/em>-koncept:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>40% PrisPres g\u00e6lder biler under 2 \u00e5r og omfatter skriftligt tilbud p\u00e5 service fra et m\u00e6rkev\u00e6rksted. 20% PrisPres g\u00e6lder alle biler og omfatter alle skriftlige tilbud fra et m\u00e6rkev\u00e6rksted, dog ikke d\u00e6k, f\u00e6lge, undervogn, lakering, elektriske komponenter og ekstra udstyr. Kan ikke kombineres med serviceaftaler o.a. rabatter. Vi bruger uoriginale reservedele med 3 \u00e5rs garanti.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kilde: Skorstensgaard Danmark A\/S<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Overs\u00e6ttelse til svensk<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tag Scandinavian Office Solutions med ombord p\u00e5 din salgsrejse. Vi har leveret kvalitetsovers\u00e6ttelser siden 2011, og vi overs\u00e6tter gerne din webside, webshop, produktnyhed, opdatering til SoMe etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"mailto:scandinavianoffice@gmail.com\" target=\"_blank\" rel=\"noreferrer noopener\">Kontakt os<\/a> for et tilbud, du bliver glad for!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/scandinavianoffice.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">Scandinavian Office Solutions<\/a><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/scandinavianoffice.net\/oversaettelse-til-svensk\/\" target=\"_blank\" rel=\"noreferrer noopener\">Overs\u00e6ttelse til svensk<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Januar er prisbaskerm\u00e5neden \u2013 den m\u00e5ned, hvor pris er et ord man h\u00f8rer alle vegne. Efter den dyre december-julem\u00e5ned, jagter forbrugerne de laveste priser. Is\u00e6r [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-929","post","type-post","status-publish","format-standard","hentry","category-generelle-nyheder"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Skorstensgaard forts\u00e6tter med at presse priserne i en inflationstid -<\/title>\n<meta name=\"description\" content=\"Skorstensgaard forts\u00e6tter med at presse priserne i en inflationstid\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scandinavianbusiness.dk\/index.php\/2023\/01\/12\/skorstensgaard-fortsaetter-med-at-presse-priserne-i-en-inflationstid\/\" 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